Using Price Transparency to Save Money and Stay Independent

Sarah Mock

Jun 29, 2016

Ross Kuper of Kuper CropStock, a family farm in North Central Iowa growing corn and soybeans, saved $24,000 using FBN℠ Price Transparency. This is his story.

“As an independent farmer, I have two main concerns. First, we’ve seen a massive consolidation of input manufacturers and ag retailers in the last couple of years, particularly when commodity prices are low. This means that farmers have very limited options when buying crop inputs. We simply lack the leverage to negotiate prices.”

“Secondly, farmers are going to be challenged to make a profit this year. Even small savings could make a big difference.” 

Price Transparency gave me the independent information on input pricing that I needed to fact check my local retailer and negotiate the best deal. All I had to do was scan chemical prices, and my FBN rep showed me the full chemical breakdown and what the cost savings would be if I switched to other chemicals. No chemical company would do this kind of side-by-side comparison on the same chemistry but different labels.”

“With what I learned from FBNPrice Transparency, I was able to negotiate with my local retailer and save $24,000 this year. Even though I wasn’t setup to take advantage of buying chemicals through FBN Direct, it was great to see the savings, and I was impressed by FBN’s ability to educate me on products that were the same chemistry but from a different company or generic source. The FBN network gave me the information I need to justify custom spraying next year.”

See How Your Input Prices Compare To The National Average

Join TheFBNNetwork Today!

FBN Price Transparency is powered by farmers working together on the FBN network. To Unlock Price Transparency, simply join FBN and send copies of your invoices.

•  E-mail or text a photo or PDF of an invoice/quote to

•  Upload directly through yourFBNaccount in the "My Data" tab.

Sarah Mock

Jun 29, 2016

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