See national chem pricing trends in the FBN Research report
Thousands of real growers. One consistent story: lower prices, easy ordering, and a company that puts Farmers First®.
We ask every farmer who receives a delivery from FBN one simple question: how likely are you to recommend us?
The answers pour in from corn and soybean growers in Iowa, ranchers in Texas, wheat farmers in Saskatchewan, fruit and vegetable operations in California, and more producers from across the United States and Canada.
What comes back is a picture of why thousands of farmers have made the switch — and why so many say they'll never go back to buying inputs the old way.
We analyzed hundreds of high-rated responses to understand exactly what farmers value most. Here's what they told us, in their own words.
Ask farmers how they used to buy chemicals, seed, and livestock supplies, and you'll hear a familiar story: calling around to local dealers, waiting for quotes, hauling product home themselves.
FBN's approach — transparent pricing online, a fast checkout, easy financing, quality products, and a knowledgeable rep just a phone call away — completely changes the game.
"Make phone call. Ask a few questions. Order product. Done. Very easy."
— FBN customer, 10/10-star review
"Easy," "simple," "seamless," and "a few clicks" are the phrases that appear again and again — not just from tech-savvy younger growers, but from farmers who openly admit they're not comfortable with technology. The combination of an easy-to-navigate website, a well-designed mobile app, and phone-in ordering with real humans bridges the gap for everyone.
"For an old man it is really easy to order. FBN staff quickly offer assistance if needed."
— FBN customer, 10/10-star review
The result is a purchasing experience that fits farming, not the other way around. Whether you're ordering from a pickup truck between fields or from your kitchen table at 10 p.m., FBN is built to work on your schedule.
"Always a breeze to purchase. Look forward to buying from you every time."
— FBN customer, 10/10-star review
Farmers are sharp buyers. They know what things cost, and they know when they're paying too much. One of the most consistent themes in our reviews is the moment of clarity that comes when growers compare FBN's prices against what they've been paying at local retail for years.
"We saved $4,765 by ordering through FBN instead of shopping at the fertilizer co-op a mile away."
— FBN customer, 10/10-star review
Savings of this magnitude aren't the exception — they're what happens when you remove the local middleman markup and buy directly through a network built for farmers, not for profit margins that favor the retailer. It's why so many FBN customers become vocal advocates, telling neighbors, posting in farm groups, and referring friends without being asked.
"I experienced a 32% decrease in cost for one pesticide from FBN."
— FBN customer, 8/10-star review
The math is straightforward. When you pay a local retailer's price on herbicides, fungicides, and crop protection products season after season, those markups compound. Farmers who buy through FBN consistently save.
"Be sure to check FBN before you buy your chemicals anywhere else. They may be able to save you a lot of money. They helped me out tremendously."
— FBN customer, 10/10-star review
FBN customers report an average savings of 14%, and have saved an estimated $183 million cumulatively through their purchases with FBN.
One of the best things about buying inputs through FBN is something that sounds almost too simple: you can see the price before you call anyone.
"Love the price transparency!!"
— FBN customer, 10/10-star review
No waiting for a quote. No wondering if a neighbor is getting a better deal. No guessing what "market price" means today.
"I like that I can see the price easily on the website. Don't need to spend time on the phone calling around — and I know the price instantly."
— FBN customer, 9/10-star review
But FBN goes further than just showing prices upfront. Gold & Platinum members even earn additional store credit for their purchases, which can be used across the platform for additional products.
"Chris called and said the price dropped on a couple products I purchased months ago, so they added a credit to my account — over $2,000 worth. My local retailer has NEVER done that!!" — FBN customer, 10/10-star review
That kind of proactive fairness is what separates FBN from the traditional ag retail model. You shouldn't have to fight for credits you deserve — and at FBN, you don't.
Technology makes ordering easier, but people make it better.
Across hundreds of reviews, named FBN representatives appear again and again — cited not just for helpfulness but for the kind of relationship-level knowledge that you'd expect from a trusted advisor, not an order taker.
"Tim is the best! Can call any time and he is always helpful. Answers my questions and is always kind, even on a weekend. If he doesn't have an answer, he gets it for me timely." — FBN customer, 10/10-star review
"Joanna is amazing. Best sales rep I've ever dealt with. If she doesn't know the answers to my questions she will find out." — FBN customer, 10/10 star review
"When I started, it was solely price. Now it is 60% price and 40% staff help." — FBN customer, 9/10-star review
"Zoe was very patient with this old man. Lol." — FBN customer, 10/10 star review
"Brady helped me be aware of the rewards I had — got a bag of seed for free. Thanks FBN!" — FBN customer, 10/10 star review
Farmers come to FBN for the prices and stay because of the experience & support. Reps who proactively flag price changes, walk first-time buyers through the process, advocate when something goes wrong, and learn the rhythms of your operation don't just close transactions — they build the kind of loyalty that earns referrals.
"My orders are consistently small. I'm shadowing an established farmer and still learning. FBN still treats me as if I'm a major client." — FBN customer, 10/10-star review
It doesn't matter if you're farming 50 acres or 5,000. At FBN, you're a farmer — and that means you're worth knowing.
For many farmers, the ability to have inputs delivered directly to the farm — eliminating the trip to the retailer, the loading, the hauling — is one of FBN's most practical value points.
"No hassle, no running after product. Works well." — FBN customer, 10/10-star review
During planting and spraying seasons, time saved is yield saved.
"I didn't have to go to my retail. That alone is worth it." — FBN customer, 10/10-star review
When delivery goes well — a driver who calls ahead, arrives on time, and knows how to handle a tote or a pallet — it earns genuine praise. Farmers notice, and they remember.
"Very fast and efficient service. I ordered at noon on Thursday and product was delivered Friday morning by 11 a.m. FBN followed through!" — FBN customer, 10/10-star review
It's also where we're committed to continuing to improve, because we know that delivery reliability matters just as much as the price on the page.
Some of the most telling data in our reviews isn't about what farmers think of FBN — it's what they do about it.
Unprompted, growers mention telling their neighbors, referring friends, showing the app to their kids who are taking over the operation, and actively posting about savings in their communities.
" FBN was recommended to us by a friend. We have since been telling all our neighbors about your great prices." — FBN customer, 10/10-star review
This is what happens when pricing is genuinely fair, ordering is genuinely easy, and service is genuinely good. You don't ask for referrals. Farmers give them freely — because recommending FBN feels like doing a neighbor a favor.
FBN was built on a simple premise — that farmers deserve access to the same data, pricing, and buying power that the largest operations have always had.
FBN's mission is to put Farmers First, and every review we receive is a reminder of what that Farmers First mentality looks like: a grower who spent less than their local dealer charged, who got a proactive rewards credit they didn't know to expect, whose rep picked up the phone on a Saturday, whose order arrived before the rain window closed.
It's why farmers keep coming back, keep referring neighbors, and keep choosing FBN as the place to buy crop protection, seed, livestock supplies, and more.
"Just an amazing company to work with. In the first order they made a permanent customer. The communication, the pricing, the transparency, and the service is amazing."
— FBN customer, first-time buyer, 10-star review
Ready to see what FBN can save you this season?
Join hundreds of thousands of farmers who buy smarter with transparent pricing, no middleman markups, and direct farm delivery.
Savings vary by product, region, and season, but farmers report savings ranging from meaningful per-unit discounts to thousands of dollars per season. On average, farmers save 14% on their FBN ag chem orders compared to other ag retailers.
One grower cited saving $4,765 compared to a co-op one mile from their farm. Others have reported savings of 30–32% on individual products. Because FBN prices are visible online, you can compare before you commit.
Yes. FBN offers direct farm delivery on eligible orders across the United States and Canada. Delivery is available on herbicides, fungicides, insecticides, seed, livestock and veterinary supplies, and more. Free shipping thresholds apply on qualifying orders.
Absolutely. FBN is designed for farmers of all technology comfort levels. The website and mobile app are built for straightforward browsing and checkout. Phone ordering through a knowledgeable local representative is always available, and many farmers say their rep handles the entire order for them while they're in the field.
FBN offers crop protection products (herbicides, fungicides, insecticides, adjuvants), seed, livestock and veterinary supplies, and more. Product availability varies by region and season. You can browse current inventory and pricing at fbn.com.
FBN serves farms of all sizes. Farmers repeatedly note that their FBN representative treats them as valued customers regardless of order size — and many small and beginning farmers say FBN's transparent pricing and accessibility have been a significant competitive advantage for their operations.
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FBN Direct products and services and other products distributed by FBN Direct are offered by FBN Inputs, LLC and are available only in states where FBN Inputs, LLC is licensed and where those products are registered for sale or use, if applicable. If applicable, please check with your local extension service to ensure registration status. Nothing contained on this page, including the prices listed should be construed as an offer for sale, or a sale of products. All products and prices are subject to change at any time and without notice and excludes CA mills tax and MN ACRRA fees. Terms and conditions apply.
ALWAYS READ AND FOLLOW LABEL DIRECTIONS. It is a violation of federal and state law to use any pesticide product other than in accordance with its label. The distribution, sale and use of an unregistered pesticide is a violation of federal and/or state law and is strictly prohibited. We do not guarantee the accuracy of any information provided on this page or which is provided by us in any form. It is your responsibility to confirm prior to purchase and use that a product is labeled for your specific purposes, including, but not limited to, your target crop or pest and its compatibility with other products in a tank mix and that the usage of a product is otherwise consistent with federal, state and local laws. We reserve the right to restrict sales on a geographic basis in our sole discretion. You must have a valid applicator license to use restricted use pesticides. Please consult your state department of agriculture for complete rules and regulations on the use of restricted use pesticides, as some products require specific record-keeping requirements.
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